General Contractors
How to judge a marketing agency when you are a contractor
Six questions that separate an agency worth hiring from one that will bill you for effort. Ask them before you sign anything.
GENERAL CONTRACTOR WEBSITES & MARKETING
General contractor marketing for projects, not inquiries.
A kitchen remodel and a whole-home build are not the same lead. We build the presence and the qualification that brings you the projects you actually want to run.
- Locally based in Utah
- 18 years of experience
- Ready in 7 days
SOUND FAMILIAR
You are getting inquiries, not projects.
- Most inquiries are far below the project size you want to run.
- Your finished work is your best sales tool and it is not searchable.
Qualification starts before the phone rings, on the page they land on.
WHAT TO INCLUDE
What a general contractor website needs
General contractors need fewer, better inquiries. The site should show what you build, the size of project you take on and how you work, so the wrong leads screen themselves out.
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A page per project type
Kitchen remodels, basement finishes, additions, custom homes and commercial build-outs each get a page with photos from that kind of job.
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Project portfolio with detail
Each finished project with photos and a short note on scope, location and timeline. Your completed work is your strongest sales tool, so make it searchable.
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Your process, step by step
Consultation, design, bids, permits, construction, final walkthrough. Clients making a large decision want to know what happens and when.
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A project inquiry form that qualifies
Ask for project type, budget range, timeline and location. You can see which inquiries fit before you return a single call.
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Licensing, insurance and trades
Your Utah contractor license, your insurance and the trades you coordinate. Buyers spending this much will check.
Want more project inquiries once it’s live? Add Near Me SEO, Google Ads, AI Search or an AI Chatbot.
FROM THE BLOG
Guides for general contractors
General Contractors
How Utah contractors win bigger projects instead of more inquiries
More inquiries is the wrong goal for a general contractor. How to position, price and present so the projects that come in are larger, not just more.
General Contractors
Commercial vs residential: why one contractor website cannot sell both
Commercial and residential construction have different buyers, timelines and search behavior. One page trying to serve both serves neither.
General contractor website questions
It can help a lot. An inquiry form that asks for project type, budget range and timeline, plus pages that state the work you focus on, means you know what each request is before calling back. Some small requests will still come in.
Yes. A project page with photos, scope and location gives that work a chance to show up in search. Each one counts toward your page total, so builders with a deep portfolio often choose Authority (50 pages, $799) or Domination (100 pages, $1,299) over Starter (15 pages, $499).
If you do both, yes. Someone planning an addition and someone building a custom home ask different questions, and each page can answer the ones that matter to them.
Starter is $499 one time and is ready in about 7 days. Hosting and domain are separate costs. No contract, and you own the site. Google Ads on a flat monthly retainer is available later if you want to target the project types you prefer.
WHAT OUR CLIENTS SAY
Don't Just Take Our Word for It. Hear From Local Business Owners Who Wanted More From Their Website.
HAVE QUESTIONS?
Schedule a Quick Call. We're Happy to Help.
Not sure which website or service is right for you? Pick a time that works and we'll answer your questions, talk through your goals, and point you to the best option. No pressure, no obligation.
- 15-minute call, on your schedule
- Real answers from a local team in Ogden
- 18 years helping local businesses grow